Drawing on content from her best-selling book, The China Factor, Karam equips Western audience with a practical framework for competing successfully in today’s ever–changing global markets.
Based on customers in over 50 countries, and Karam’s experience competing with Huawei when she led a competitive intelligence and sales support program at Cisco, you will learn why a premium product, may not be the key to winning business in foreign markets, and you’ll discover the new critical factors that contribute to success in both established and emerging markets. Disruptive competitors are transformed from threats to examples as you learn to recognize opportunities for re–evaluation, and shift your strategy to stay ahead of the curve.
- How to become innovative in how you do business globally
- How your business can become innovative at innovation
Amy Karam is a trusted authority on globalization, innovation, and the shifting power dynamics in business and trade, given the rising strength of China and other emerging nations.
She equips companies and governments with insights and strategies to successfully navigate these new global dynamics.
Karam will talk to your audience about a range of topics, including:
- Globalization and Emerging Markets
- How Cultural IQ impacts your ROI
- The Global Power Shift: how did we get here and what comes next?
As a trusted authority on globalization and the shifting power dynamics in business and trade, Amy Karam will equip your company with insights, tips, and strategies for handling new markets and new challenges.
- How to innovate your global strategy
- Understanding global competitiveness