Leadership | How To Be More Persuasive
Everyday we’re placed in situations that require the ability to influence another person or group. It could be a business meeting, a political or issues driven campaign, even a personal conversation. While many of us think a pile of facts should do the trick, there is actually an art and science to persuasion. Drawn from Jennifer’s work on the teaching team of Harvard Kennedy School’s persuasion course, this presentation dives deeper into the proven principles and techniques of effective persuasion. This presentation is ideal for all levels of an organization: from C-Suite leadership teams to entry level employees. The insights provided by Jennifer can be applied to various types of communication: from public speaking to one-on-one interactions, from online video to branded tweets & more.
• The 10 proven, key principles of persuasion.
• The salience chart to understand the other party’s point of view.
• How to make a presentation, pitch, or conversation more effective.
Engagement | The Power of a Hashtag
#MeToo highlights the power of social media to shift culture and demand change by bringing people together. A hashtag is more than a way to follow a conversation online. It’s a way to connect with more people to get involved. Hashtags can break down the barriers to engagement, gain access to a specific audience, and increase visibility around a message. In this presentation, learn about the history of hashtag movements and social media listening.
• How to seed a hashtag & build a following.
• Different social platforms for different purposes.
• Techniques for engaging in important but often sensitive conversations.
Innovation | Working, Living Tech
The future is here. While there may not be flying cars, self-driving vehicles are already hitting the roads and very powerful computers are in our pockets. Technology is often associated with coding and automation, but anyone can embrace the spirit and shift of tech. This presentation can also highlight how underrepresented groups (women,people of colour, older generations) are breaking into this space.
• New pathways to incorporate tech in your day-to-day work.
• How to grow a skillset that encompasses creativity, agile learning and problem-solving.
Productivity & Self-Care | JOMO: The Joy Of Missing Out
The average person now checks their smartphone an average of 52 times, a day! From text messages, email, social media, apps, using the camera, the ever-connected nature can be overwhelming. In many cases, the root cause is the desire to avoid FOMO: the Fear Of Missing Out. Could you go a day or a week without your phone, embracing JOMO: the Joy Of Missing Out? This counterintuitive presentation looks at how to disconnect from devices, to be able to reconnect to work and our larger lives. Presenter Jennifer Hollett spends most of her time online, but embraces digital breaks on vacation and other tricks throughout the day.
• How JOMO can help employees focus and be more productive
• Self-care tips by setting personal and professional boundaries to improve mental health
• Mobile phone hacks to be more proactive, not reactive at work and life
Successful panels are dependent on seasoned moderators, who ask the right questions, manage time, and keep things moving along. Jennifer has over two decades of experience working as a moderator on TV, radio, and at conferences and special events. She receives great feedbackon Twitter about her ability to get the best questions out of audiences.
Workshop | Using Social Media for Movement Building
Take a quick look around and you’ll see everyone is on their phones. As a cross-platform journalist, Hollett explains how to use social media to engage grassroots supporters. She shows you how to grow your audience through both traditional & social media platforms.
• The strategic opportunities & tactics presented by Twitter, YouTube, and blogs.
• How to tailor your messaging to improve the appeal for traditional media.
Twitter Live Broadcast
Take part in a live Twitter video discussion with Jennifer on the hot topics with your audiences. Broadcast a live event or a host a Q&A. By going live on Twitter at industry events, special launches, or product tutorials, you can give people a sneak peek of what your brand is really like. Jennifer is comfortable not just talking to a live audience, but has tremendous skills to interact with them and boost your overall engagement.
As a broadcast journalist who has worked as a TV host and reporter at CBC, CTV, and MuchMusic, Jennifer is a host who brings experience, energy, and engagement. She shines in live spaces with large crowds.