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Jennifer Hollett

Leader In Tech, Media And Politics - Former Head Of News And Government, Twitter Canada

Jennifer Hollett is a smashup of digital, journalism, and politics. Energetic and encouraging, sassy and smart, she is the former head of news and government at Twitter Canada. Jennifer inspires and engages audiences to get involved in social and political issues by giving them simple how-tos around using technology to build community momentum for the issues that matter.

Toronto, Ontario, Canada


Innovation | Working, Living Tech
The future is here. While there may not be flying cars, self-driving vehicles are already hitting the roads and very powerful computers are in our pockets. Technology is often associated with coding and automation, but anyone can embrace the spirit of tech through creativity, agile learning, and problem-solving. Explore new pathways into tech in your day to day work. This presentation can also highlight how underrepresented groups (women, people of colour, older generations) are breaking into this space.

The Power of a Hashtag
#MeToo highlights the power of social media to shift culture and demand change by bringing people together. A hashtag is more than a way to follow a conversation online. In this presentation, learn about the history of hashtag movements, social media listening, and strategies for engaging in important but often sensitive conversations.

Key Takeaways:
• How to seed a hashtag & build a following.
• Techniques for engaging in important but often sensitive conversations.

Using Social Media for Movement Building
Take a quick look around and you’ll see everyone is on their phones. As a cross-platform journalist, Hollett explains how to use social media to engage grassroots supporters and gain traction with new audiences and traditional media. By looking at the opportunities presented by Twitter, YouTube, and blogs, plus understanding what traditional media is looking for, find out how to create a moment and grow a movement.

Platform Plus

Workshop | Using Social Media for Movement Building

As a cross-platform journalist, Hollett explains how to use social media engage grassroot supporters and gain traction with traditional media. By looking at the opportunities presented by Twitter, YouTube, and blogs, plus understanding what traditional media is looking for, find out how the media can find you.

Video/Online Program

Take part in a live twitter-based discussion with Jennifer.

Event Moderator

  • Jenn's keynote address connected with everyone present and, what is more, she made it seem effortless. Everyone was impressed at how approachable and honest Jenn was and with how she was able to engage a diverse crowd with her savvy understanding of culture, her straight-from-the-hip answers to questions and her honest, searching and surprisingly practical talk about children and youth in Africa.

    - Graeme Burk, Serve!
  • The event organizers and performers, as well as the diverse audience, were blown away by her incendiary energy, sharp wit and engaging, approachable manner. Jenn's presence focused and balanced the show, and her bubbly, yet intelligent personality shone throughout. I would be happy to have Jenn speak at any future event!

    - World Urban Forum & Youth Organizing Committee

Summary Profile

Jennifer Hollett loves and lives digital. An award-winning broadcast journalist, Jenn uses social media to build community and create change around important political and social issues. She delivered a TEDxTalk on “How To Hate Politics” that outlined how technology is offering new ways to see and connect with politics. She uses her voice to support to promote local democracy, championing local issues of affordable housing and transit, believing one of the key issues in Toronto is making space for everyone.

A leading digital expert and visionary, Jenn developed the critically acclaimed ‘Super PAC App’ at the MIT Media Lab, which helped make television campaign ads more transparent to viewers during the 2012 U.S. election. Technologically savvy, Jenn has worked in digital communications since the late ‘90s, when she became the youngest manager ever at Sony Music Canada and developed new media strategies for the label’s top artists.

As a television host and reporter, Jenn has worked for the CBC, CTV, and is a former MuchMusic VJ. In 2002, Jenn traveled to Kabul to host A MuchMusic Special: Afghanistan, a Gemini nominated documentary. She hosted the CBC’s G20 Street Level blog during the 2010 G20 Summit in Toronto which won a Canadian Online Publishing Award and was recognized by Amnesty International Canada with a 2009 Media Award for her CBC radio reporting from Israel/Palestine. It was her work in the media that inspired her recent move into politics, looking to move from asking questions to finding answers. She is using her platform to connect with her community, working together to ensure everyone is involved in building a city that makes them proud.

Human rights and social justice have been a consistent focus in Jenn’s work. She previously managed e-communications for Plan Canada, worked with Journalists for Human Rights to train journalists in Sierra Leone, and volunteered to create YouthCARE, a youth engagement program with CARE Canada. She is a strong advocate for women’s and girls’ rights and has been proud to moderate the G(irls)20 Summit in Toronto (2010), Paris (2011), Mexico City (2012), and Moscow (2013).

Jenn has a Bachelor of Arts with Distinction in Journalism and Communications from Concordia University in Montreal, and a Master in Public Administration from Harvard University. Jennifer was the 2015 federal NDP candidate in University-Rosedale, one of the country’s top races to watch. She studied public policy at Harvard University, obtaining her MPA, and was the digital director on Olivia Chow’s 2014 Toronto mayoral campaign.

The original retweet. https://t.co/X8dHpDBG20 (2019-03-23 11:35:56)
Final results @elamin88 https://t.co/oXKXMEa5jU (2019-03-23 03:20:31)
We're living in heavy times. I find hope by supporting groups on the frontlines, working on anti-Islamophobia educa… https://t.co/8u48k5Xk43 (2019-03-23 02:35:55)