Success Secrets: The Power of the Subconscious Brain
To be successful in anything— be it getting a promotion, losing weight, getting fit, feeling happier, being more successful, or making more money, we have to train the subconscious brain to believe, envision, and manifest our intentions. You become tomorrow what your subconscious brain believes and processes today. Recent insights from neuroscience can help explain how to access, ‘communicate’ with, and control not just the subconscious mind, but the workings of the subconscious brain. Dr. Winegard will show audiences how to harness its power in order to manifest life goals and intentions.
Engaging People: The Brain Science Secrets of Persuasion & Influence
Building engagement on your teams is all about three key elements: Persuasion, Influence and Leadership. In this presentation, Dr. Winegard will show audiences how to foster better engagement in themselves and others. She provides an overview on the neuroscience of persuasion, influence, leadership, followership, while sharing key takeaways from the best-in-class and frontier social cognitive neuroscience research.
Workshop | Neuroleadership
This presentation will help audiences build a better brain for business. Dr. Winegard takes lessons from neuroscience to help audiences develop themselves as leaders. She also informs audiences how they can energize and mobilize their followership through cognitive triggers. Audiences will learn how to identify natural strengths and weaknesses, as both leaders and followers.
Workshop | The Aging Brain in the Marketplace
Aging affects perception of commercial messages and consumption behavior: turning products into profits requires a better understanding of the brain. As brains age they have: a deeper intuitive understanding of things, more specific knowledge, longer attention spans, poorer short-term memory, prosocial consumption agendas, receptivity to emotional pleas, among many other new realities. This presentation provides the audience with an overview of the aging brain and how it affects consumers’ perceptions and activities in the marketplace. Dr. Winegard shares insights on how marketers can most effectively use this knowledge to tailor their marketing to an aging Global population.
Workshop | The Aging Brain in the Workforce
This presentation or workshop explores how the brain changes over the course of a life and career; how brains are different later in life; the changes that lead to friction & a lack of understanding between older and younger workers; what to do to slow the neural aging process, common cognitive errors and pitfalls of aging brains and managers. Dr. Winegard offers up a primer on the neuro-cognitive changes to expect during semi-and full-retirement.